google could give better snippets if launchpad used schema.org microformats

Bug #888353 reported by Martin Pool
8
This bug affects 1 person
Affects Status Importance Assigned to Milestone
Launchpad itself
Fix Released
Low
Martin Pool

Bug Description

At present Google gives relatively poor snippets of content when it finds pages from Launchpad, typically containing a lot of the header text and not a lot of interesting content.

It could do better if Launchpad pages were marked up with http://schema.org/ microformats giving a little bit of machine parseable semantic content.

For the sake of defining how long the bit of string is, this bug could be considered complete when at least the main bug page has some amount of markup on it, as that's a very commonly hit page. We then can see if that actually improves the results.

(This is not Google-specific; Yahoo, Bing and others recognize similar formats.

see also bug 869609.

There is a test tool at http://www.google.com/webmasters/tools/richsnippets

Related branches

Curtis Hovey (sinzui)
tags: added: search
Revision history for this message
Martin Pool (mbp) wrote :
summary: - google could give better snippets if launchpad used schemas.org
+ google could give better snippets if launchpad used schema.org
microformats
description: updated
description: updated
Revision history for this message
Launchpad QA Bot (lpqabot) wrote :
Changed in launchpad:
assignee: nobody → Martin Pool (mbp)
tags: added: qa-needstesting
Changed in launchpad:
status: Triaged → Fix Committed
Revision history for this message
Martin Pool (mbp) wrote :

qa: bug pages do still render ok; I can see the tags in the page;

http://www.google.com/webmasters/tools/richsnippets?url=https%3A%2F%2Fbugs.qastaging.launchpad.net%2Fbzr%2F%2Bbug%2F494012&view=

parses them out correctly.

tags: added: qa-ok
removed: qa-needstesting
Aaron Bentley (abentley)
Changed in launchpad:
status: Fix Committed → Fix Released
Martin Pool (mbp)
tags: added: microformats
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